The work · 2014 – present
Every project here laddered up to a larger decision.
Each engagement here is a record of a strategic question I found, the alignment I built around it, and an outcome that moved the business — the fullness of a decade spent turning design into a leadership function. Open any era for the outcome that moved the business.
CBChristianbook
CBFound and shipped the seven-figure opportunity nobody had scoped — $1M+ in incremental revenue in eight months — while architecting the third-party platform strategy that strengthens the organization's acquisition story.
MHMcGraw Hill
MHOwned brand-new literacy student experiences from discovery to launch at enterprise scale — aligning engineering, product, design systems, and third-party API partners into a single delivery. Ran the workshops, service blueprints, and heuristic evaluations that shaped the product, and wrote technical designs sharp enough to walk straight into engineering grooming.
ODPThe ODP Corporation
ODPLed UX across two of three business units through a division split — delivering a company-record 70% NPS, 2,000 new B2B accounts in month one, and on-site search enhancements that lifted customer satisfaction 40%. Championed a design-centric approach with executive stakeholders, and helped recruit and onboard four UX designers — mentoring two on the B2B side who carried the work forward.
DBDFDevbridge · DFIN
DBDFFounding designer on Active Disclosure — DFIN's SEC reporting platform that turned regulatory complexity into clarity and won two global Infosec Awards at RSAC 2023. Owned account management end to end, and drove stakeholder interviews, design reviews, and usability research alongside engineers, analysts, and product managers to untangle complex B2B design challenges.
CFCOUNTRY Financial
CFLed UX for COUNTRY Financial Mobile to Best In Show at the 2019 IMCA Showcase Awards — earning the Client Focused Delivery Award and a promotion within 18 months along the way. Built an internal AI chatbot with data scientists on Microsoft Azure, wrote the research blueprints that brought wearables and AI into adoption years before the industry caught up, and led UX interns while hosting high school innovation days at the UIUC DigitalLab.
AEAE Machines & earlier
Core team on Product Design of the Year–winning software (2018) — designing daily alongside developers across the full stack of brand, wireframes, and prototypes. Traveled nationally to pitch the product face-to-face with prospective users and partners, expanding the company's market presence, and ran the usability studies that turned what I heard on the road into real UX improvements.
Study Aloud — the venture that sharpens the craft.
Alongside my corporate career, I founded and lead Study Aloud, an adaptive Bible learning app shipped to the App Store. It's where I practice the full stack of leadership — distributed teams across three continents, infrastructure migrations, partnerships, and capital — and every one of those lessons comes back into the rooms above.
Let's talk
Want the story behind any of these?
I work with organizations as a design leader — whether that's a full-time leadership seat, a fractional engagement, or strategic advisory for a season of change. If the work above looks like what your organization needs, let's talk.